Nonprofit outreach, marketing and communications

Outreach that adds value.

I use communication, design, learning design and technology to create experiences that add value for learners.

7 nonprofits
across the United States and Pakistan
3 programs
of online classes: USAHello, Seefar, AAFSC
20 years
creating and sustaining digital media platforms
4 languages
English, Urdu, Punjabi, Hindi

The method

The principles that shape an online class also shape outreach.

When I designed online classes for USAHello, Seefar and the Arab American Family Support Center, I combined four disciplines. They carry straight into nonprofit communications. Choose one.

In online classes

In outreach and marketing

Same discipline, different channel: an experience that adds value for the person on the other side of the screen.

Nonprofit work

Where the method was tested: nonprofits serving adults the system often overlooks.

Immigrants, refugees and deportees in the United States and abroad, and communities across Pakistan.

Challenge

Outcome

How the method showed up
Certified
Master Trainer in Solution Based Casework
Certified
CRM Coach, Trauma Resource Institute
Education
BBA: Communications, Organizational Development and Marketing

Digital media and platforms

20 years of creating and sustaining digital media platforms.

From a regional newsroom to a job board and a language community: the same principles, applied to every audience. Choose a case study.

Challenge

Outcome

What I did

Published writing

A public voice in print since 2010.

Commentary and reporting on governance, resilience, health and human rights, for DAWN, The Express Tribune, Express and The Ismaili. Also published in The News.

Bylines: Noor Muhammad · Noor Pamiri · نور پامیری

More columns in Express (Urdu) →

AI-enabled content production

A small team's output, without a studio.

AI lets a small team produce at the scale of a larger one. I choose the tools, set the quality bar and keep every output tied to the strategy. Tap a tool to see its role.

Scaling what works

In-person expertise becomes self-paced, multilingual video learning, so one trainer's knowledge reaches many people at a fraction of the cost and time.

Watch the video portfolio →